Our Junior Design team were set a live brief by Hull museum Dinostar, to design, project manage, and promote a dinosaur themed calendar for 2019.
The star of the calendar was to be Earl, a 4ft model dinosaur, donated to us by Steve at Dinostar - our client.
With our guidance, the young designers had creative control over the locations for the photography, and were in charge of designing the calendar, including deciding on their target audience, how to produce it, what size it would be, laying out the graphic artwork, photography and imagery for the calendar, and all promotion.
Why these projects work
We use professional design briefs from real clients and ask the young people we work with to respond, allowing our participants to take creative control in answering the brief. In doing this participants are enabled to respond as creative minds. The positive interaction introduces the creative sector to participants as an area in which they may excel.
Our projects help young people recognise and rejoice in their successes and learn from the processes involved. We put these young people in a situation where they can build on their individual strengths, work on live projects, and share their successes through something which interests them. This approach has a positive impact on wider life skills and attributes including self-confidence, communication, team working, creative thinking and problem solving, all of which contribute significantly to their personal development and life chances.